- 2017 saw the worldwide rebranding of Hyundai.
- As well as working on the brand guidelines, we also oversaw the rollout of all marketing assets across print, press and digital in Australia.
- As well as this, we also designed the Marketing Central website, a repository of templates where individual dealers could create, build and produce their own marketing materials including press ads with the ability to send digital files directly to the publications.
- The Marketing Central website also housed all of the new photography that was shot as part of the brand relaunch, plus digital, outdoor and exhibition stand templates.
- The launch and rollout in Australia was held up by Hyundai Head Office as the most successful worldwide.
